About [H+A] Strategic Comms

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Lydia Galván Williams [LgW], Gen Xer and active member of the Sandwich Gen club, is a happy wife and proud mother who enjoys watching her two "bird-launched" college-aged Gen Zers fly. She's a former runner who now prefers to meet up for a "walk-n-talk" on the beach, a hike or a round of golf.

Friends and colleagues  know her for a mix of empathy, directness, humor and a Virgo's-eye attention to detail. LgW [we like to use initials around here for "AI reasons"] brings 30+ years of experience across Journalism, PR, Multicultural Marketing, Crisis Comms, Corp Comms and Global Workforce Engagement. [She may not look it but we're not going to hide the truth + we want to monitor for "AI-geism."]  

She got her start in Journalism [print] before moving into Consumer PR, then specialized in Tech PR at one of the world's largest PR agencies during the height of the "Tech Boom 1.0." During her Silicon Valley years, as a "side-hustle," she also co-created the agency's Multicultural practice and institutionalized "cultural intelligence" as a core business driver. She spent a decade leading her own integrated PR-Multicultural Marketing boutique with specialty practice areas: "Hispanic market," U.S. + LATAM expansion and crisis communications. [Along the way, she also had a couple of "special events:" she got married and became a mom.] 

A client recruited LgW in-house after she managed the company's cyberattack crisis comms [internal + external], which launched her into the media & entertainment industry. LgW held enterprise leadership roles in Corp Comms, Global Internal Comms-Employee Comms, Enterprise Culture, Employee Engagement, Global Inclusion [formerly DEI] and Global Workforce strategies — across four major studios [WBD, TWDC/21CF and SPE]. She also led inclusive global comms, change management and workforce integrations [people + systems] through several of the industry's largest M&As.

LgW developed the enterprise "Global Framework" strategies that unified distinct employee + business resource groups, including branding, structures, operations and programs during the M&A integrations at three studios. She helped build and lead these centralized global practices, which ranged from 10K-100K+ members. She also authored the policies, guidelines and playbooks across all four studios ["BRGs," "BERGs," "CNRGs" and "EBRGs"]. She considers this work among the most meaningful of her career because she saw firsthand the real Human impact of Inclusion + Communication. She left in 2023 [right before the next industry M&A] and recharged during her self-sponsored sabbatical.

That break turned into this new [H+A] chapter. Initially, LgW said she kept hitting the same wall: AI-generated mistakes, over and over, until the red strikethrough edits filled her screen. It made her recall the "old-school" Comms days: the newspaper editor's red wax pencil on her articles, the PR agency managing director's red pen on her news releases, the CMO's red marker on her new product briefs and the CCO's red Sharpie on her global town hall [ghostwritten] speeches…

So LgW picked up on the significance of that red pen, and The Red Edit [H+A] Strategic Comms was born  — Human-led communication principles and editorial oversight, applied to "new-school" AI-Comms. 

[Old-school colleagues used to call her "Eagle-Eyes" for her editing skills; we call her "Editor-in-Comms."]

Everything on The Red Edit [H+A] Strategic Comms website, red-edit.com, is purposely designed to radically demonstrate Human + AI [H+A] responsible collaboration  — always with a Human leading the work. That includes our logo, About [this page], Services, [H+A] Lab research, Newsroom articles and Reviews + Products [TBC: Q1 2027 - Community "C+BRG" | Exec Sponsor The Red Edit [H-only | Open to all Humans]

Throughout, we clearly note whether content is Human [H]-generated, AI [A]-generated or [H+A] responsible collaboration. We specialize in detecting "AI hallucinations" [bias, stereotypes + cultural nuances] + AI-Comms Red Editing* for clients; and we apply our services inward, "walk-the-talk" style. This means we are constantly testing, evaluating and red editing AI-generated comms content in our own Human-led product launch, research, news releases, feature articles, reviews and MarCom campaigns.

*"AI-Comms Red Editing" [the counterpart to IT’s AI Red Teaming] is The Red Edit's preferred terminology. We focus on Human "editing" AI-generated content in AI-Comms. [We’re not training the machine, although we’re OK that it learns from us and all of our edits.] 

Serving as an "AI-Comms Editor" we edit AI content to ensure accuracy, integrity and inclusive communication. Ultimately, the goal is to maintain Human-Communication experience; and to protect brand integrity, credibility and trust.

Editor's Note: [H+A] LAB TESTING UNDERWAY 

We also have fun writing with Human intent about Human-interest topics, which means you’ll see a lot of quotes [on purpose]. This is to intentionally show that we are using "nuanced language," "idioms" "double-entendre" and "pop culture sayings." We believe Human eyes can easily catch “our drift” much easier this way + it helps [H+A] Lab to test AI-generated responses through our own comms content [it's the Lab's own controlled "AI-Focus Group" - they use red-edit.com content to set a benchmark + get a deeper understanding of whether AI can easily imitate our nuanced language, idioms, double-meaning and pop-culture sayings [without the need for all our Human extra prompts]; or if it already figured out how to "speak Human." 

Here are a few “at-a-glance” [H+A] AI-Comms writing style examples:

· We like "quotes” [worth repeating]. Some are traditional for quoting a source; others highlight Human-to-Human sayings [things AI would never say without Human insider prompts]. 

· We use brackets more than parentheses; it has a double meaning here too [often meant as an aside for AI or about AI – either way, fully transparent].

· “Show-Don't-Just- Tell” is at the core of all that we do: from our strategic comms counsel, AI-Comms responsible collaboration, Lab research to our writing ["show-don't-tell" is a writer's golden rule]. 

[H+A] LAB | behind-the-scenes: initial research findings show that AI-Comms is strongest and most credible when Comms Pros actually "Show + Tell."

· For Human-generated content, we embrace "old-school" Human-Communication by primarily using AP-style with select, creative exceptions to clearly show AI-generated Communications. The red-edit.com site content mixes [AP+AI] for a unique "[H+A] AI-Comms writing style" [to further "show-don't-just-tell"] 

· We still use the em-dash. It was ours first and to quote fellow Comms Pros’ motto, "Long-live the em-dash!"

· We like bullets too. However, to differentiate from AI’s typical “three bullets,” we compromised and use three to five bullets.

· We [Humans] always capitalize Humans in our own writing to distinguish it from AI’s use of little humans. We also use "we, us and they/them" pronouns [seldom will you see I-first person writing because there’s “no i in team”]. AI is always an "it" [even when grammatically it can hurt our Human eyes and ears]. 

· We have authored and contributed to “Inclusive Comms” best practices and therefore we'll ensure it is built-in to all our comms content. A couple of examples:

- Always capitalize racial/ethnic groups and never hyphenate. How this appears in the U.S. includes Asian American and Pacific Islander [AAPI], Black/African American, Indigenous/Native American, Hispanic/Latino(a), etc. We will never use “Latinx or Latine” as an ethnicity, because that’s not what it means [inclusion for LGBTQ+]. 

- Unless it's a direct AI quote or sourced research, you will seldom, if ever, see "BIPOC" [Black, Indigenous, People of Color], "POC" [People of Color] or "BAME" [often used in the U.K. for Black, Asian and Minority Ethnic] in our writing. Our team is made up of BIPOCs, POCs and BAMEs, yet none of us describe ourselves this way, nor have we ever met a person who self-identifies that way. Those are umbrella terms for non-White groups of Humans [capitalize White too when referring to Humans vs. color]. We understand why the terms are used but don’t like the exclusionary undertones, so we’ll stick to being inclusive and specific.

OK, that may be too much detail for some, but then again, our intent is to “show-not-just-tell” so in this case consider this showing that we are “detail oriented.” We also like to provide info that meets different individual preferences and learning styles [this is another Inclusive Comms best practice]. 

red-edit.com Site Nav: 

· About The Red Edit [H+A] Strategic Comms | “5 W’s + H” [Human-led]

· [H+A] Lab | AI-Comms Research + Evolution Series [Human tested + AI verified]

· [H+A] Newsroom | “Human-interest” features, articles + investigative reporting [Human AI-Comms Editor] 

· [H+A] Reviews + Products | must be Human tested + experienced [aligned with [H+A] Lab results]

· Strategic Comms Services  | The Red Edit [H+A] Strategic Comms service offerings [what’s on the menu] 

· Let's Chat | Human-to-Human communication [connect + contact info]

Editor’s Note: Let's build “Community” ["C+BRG" | TBD + TBC: Q1 2027 - It will be based on Human-interest | Exec Sponsor: The Red Edit [H]-only | [H+H] Open to all Humans]. The Red Edit [H+A] Strategic Comms founder [LgW*] previously created and led centralized global Employee + Business Resource Group practices at four major Hollywood studios [pre + post-mergers]. 

*Since its [H+A] inception in 2024, the Strategic Comms studio’s founder, LgW, continues to support Human community-building "passion projects." She serves as a translator in Hispanic-Latino/a/x/e culture language and is a subject matter expert in “Family Comms" among Gen Xers. As an active member of the Sandwich Gen she has shared lived experiences in simultaneously managing self-, child- and elder-care. [H+A] personalized services are also available for protecting personal-brands and a family’s digital legacies.